Eco-Drive

Citizen's Eco-Drive is one of the most remarkable innovations in contemporary watchmaking. This brand-exclusive technology has changed the way we think about powering watches. Instead of relying on conventional batteries, Eco-Drive uses any light source – natural or artificial – to generate energy, which is stored in an internal cell. This allows the watch to continue functioning for several months, even in low or no light conditions.

In addition to being a practical solution for users, Eco-Drive also represents a significant advance in sustainability, as it eliminates the need to replace batteries and reduces environmental impact. Citizen, with its tradition in precision watchmaking, developed this technology to ensure that each watch is efficient, reliable, and environmentally friendly.